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The Importance of Failure in Entrepreneurship: How To Find Success In Mistakes

Updated: Apr 14, 2023

By Natalie Ward, Marketing 25'
March 24th, 2023

Entrepreneurship is a journey that involves taking risks, making mistakes, and learning from them. Failure is an inevitable part of this journey, but it can be the key to finding success. In fact, some of the most successful entrepreneurs have failed multiple times before finding their breakthrough. Here are five essential lessons every entrepreneur must learn:


1) Failure is a Learning Opportunity


One of the biggest benefits of failure is the opportunity to learn from mistakes. Failure allows entrepreneurs to identify what went wrong, and how to prevent it from happening in the future. It also provides valuable feedback on what works and what doesn't work. This feedback can be used to refine strategies, improve processes, and make better decisions in the future. It is human nature to be imperfect, and even once you find success there will always be changes in your process.


2) Failure Builds Resilience


Entrepreneurship is a challenging and unpredictable journey. Failure is inevitable, and it can be disheartening, but it also builds resilience. The ability to bounce back from failure is a crucial trait for entrepreneurs. Resilience allows entrepreneurs to persevere through tough times, overcome obstacles, and stay motivated to achieve their goals. Even if it hurts in the moment to not meet your personal or business goals, try to hold a positive outlook and remember this is the best way to learn.


3) Failure Inspires Creativity


Failure can inspire creativity and innovation. When things don't go as planned, entrepreneurs are forced to think outside the box, and come up with new solutions. This process of trial and error can lead to breakthroughs and new opportunities that may not have been discovered without the experience of failure. It is closed-minded to assume there is a singular solution to every problem. When you understand the reasons why you failed, your mind will be opened to new creative solutions.


4) Failure Provides Valuable Feedback


Feedback is crucial for entrepreneurs to grow and improve. Failure provides valuable feedback on what works and what doesn't work. This feedback can be used to refine strategies, improve processes, and make better decisions in the future. Failure also helps entrepreneurs identify areas where they need to improve and where they should focus their efforts. As an entrepreneur, it is essential to be open to criticism. Your mistakes and peoples’ opinions say nothing about you as a person, so whenever you encounter feedback never take it personally.


5) How to Find Success in Mistakes


To find success in mistakes, entrepreneurs should embrace failure as a learning opportunity. They should analyze what went wrong, and identify the root cause of the failure. Once they have identified the cause, they should come up with a plan to prevent it from happening in the future. Entrepreneurs should also seek feedback from others, and use this feedback to improve their strategies and processes.


A Message From The Author: Natalie Ward

Learning these lessons have been essential in my entrepreneurial journey and as a person. I have always been a perfectionist; expecting myself to get everything right on the first try. My first attempts at entrepreneurship were very disheartening for this reason, and I had to take a break and reflect on myself. I felt immense pressure to be completely successful without any experience, which is totally ridiculous! I have found that the way I treat myself is directly linked to my success. Breaking down my mental ideas of what it meant to be successful opened many new opportunities for me. I started to acknowledge that just starting is something to be celebrated.

Additionally, learning that nothing in life is ever personal has allowed me to adapt from rejection, failures, and mistakes. The beliefs you hold about yourself, the experiences you have, and the things people say to you do shape who you are as a person; but they never define you. Acceptance at all stages of your journey will liberate you from the societal idea that failure is bad. Everyone has the possibility to be successful, and I hope that you can find some resilience in these five lessons.


Contact Me:
Instagram: nataliem.ward

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